A few samples from recent client projects …
Syte Consulting Group (ERP Planning & Implementation)
Thought leadership posts to position Erin Koss (CEO) and her team as experts to guide prospects through their ERP solution selection and implementation.
- The Lessons of 2020 for Manufacturing and the Future of ERP
- Business Process Assessment: Keeping Your ERP Implementation On Track
Axero (Social Business Software)
Long-form blog posts ghostwritten for Tim Eisenhauser (CEO) to educate potential customers on the benefits of intranet software and social features, a key differentiator for Axero’s offering.
Stimulead (Growth Marketing and Strategy)
Blog posts ghostwritten for Sam Woods (CEO) exploring the role of AI in the future of marketing (and specifically, content development), a subject relevant to his audience.
Ravenshoe Group (Full Service Marketing Solutions)
Blog posts ghostwritten for Mike Robertson (VP, Sales) to showcase domain expertise around retail suppliers and supply chain management.
9th Gear Technologies (Fintech)
Thought leadership posts to position Maryanne Morrow (CEO) as an authority and innovator in the FX trading space, and her company as a first mover in disrupting the status quo.
Verkada (Enterprise Security Camera System)
A case study to showcase how Verkada’s cloud-based security camera solution helped a customer secure their premises for greater peace of mind.
Omega Compliance (Supply Chain Monitoring)
A deeply-researched e-book to support the launch of a new supply chain transparency certification for online retailers. To establish their authority in this new market, Omega Compliance commissioned the e-book as a cornerstone content piece for their new website, to generate interest among merchants and consumers for this new offering.
EnjoyHQ (UX Research Platform)
A long-form guide on creating taxonomies when collecting qualitative data (a key pain point for the trial customers on this SaaS platform), to help trial customers extract insights from their customer data quickly – and convert to paid users on the EnjoyHQ platform.
ThinkRF (RF Spectrum Monitoring)
A white paper to position one of ThinkRF’s product offerings as a cost-effective solution for wireless providers faced with new test and monitoring requirements in order to take full advantage of the new 5G wireless frequencies.